GraduateCommunications & Media
Master of Marketing Communications
University of Melbourne, Melbourne, VIC, Australia
About this program
The Master of Marketing Communications at the University of Melbourne integrates marketing and communications disciplines, teaching students to thrive across the adaptive, ever-changing profession through a vocational program with an internship option. Students choose a 200-point, two-year program or a 150-point, 1.5-year program for graduates of marketing or communications, with compulsory, capstone and elective subjects.
Graduates enter roles in content marketing and advertising, external relations, public relations and digital brand management, progressing to communications manager and senior public relations roles with experience.
Fees & duration
English test scores
Verified study.unimelb.edu.au ↗
Course structure
Study plan in 3 parts
200 point program
- 2 years full-time or up to 4 years part-time
- 125 pointsCompulsory subjects
- Capstone subjects (25 to 50 points)
- Elective subjects (25 to 50 points, depending on the capstone option selected)
150 point program
- 1.5 years full-time or up to 3 years part-time
- 75 pointsCompulsory subjects
- Capstone subjects (25 to 50 points)
- Elective subjects (25 to 50 points, depending on the capstone option selected)
Capstone requirement
- All students complete one capstone stream (at least 25 points) in the final 100 points of the program
Admissions
Please note that part-time study is not available for international students. The Master of Marketing Communications is a 200 point (2 years full-time) program, however if you have completed previous study or relevant work experience in this discipline, you may be eligible for entry to the 150 point program (1.5 years full-time option). To be considered for entry into the 150 point program, you must: Have a bachelor degree (AQF7) in a cognate (relevant) discipline with a weighted average mark (WAM) of at least 65%, or equivalent. Or Have a bachelor degree (AQF7) in any discipline with a weighted average mark (WAM) of at least 65%, or equivalent and at least two years documented relevant media and communications work experience. Cognate (relevant) disciplines include: media and/or communications, advertising, marketing, public relations, mass communication, digital culture and journalism.
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