About this program
Greenwich College markets its Diploma of e-Commerce (11269NAT) as Australia's only accredited diploma of its kind, built specifically around the online business world rather than general marketing or business studies. It covers creating and optimising e-commerce platforms, developing digital marketing strategies for online stores, and managing customer relationships through the post-purchase process.
Entry requires applicants to be at least 18 and to have completed Year 11 (or an overseas equivalent). Greenwich delivers the 52-week course across Sydney, Melbourne and Brisbane, face to face and online.
It's aimed at aspiring e-commerce professionals, current business owners expanding their online presence, marketing and sales professionals adding e-commerce skills, and career changers moving into the sector. Typical outcomes are e-commerce coordinator, digital marketing specialist, online sales manager, e-commerce analyst or SEO and web performance officer roles.
Fees & duration
English test scores
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Course structure
- Units (all core, this is a single accredited course rather than a training-package qualification with electives): NAT11269001 Evaluate e-commerce models and operations
- NAT11269002 Plan optimisation of the path to purchase in an e-commerce environment
- NAT11269003 Create and publish product listings for e-commerce stores
- NAT11269004 Implement and optimise the online post-purchase process
- NAT11269005 Deliver and enhance customer service practices in an e-commerce environment
- NAT11269006 Develop strategies to maximise performance of an e-commerce site
- NAT11269007 Apply marketing automation to e-commerce customer communications
- NAT11269008 Leverage social media and online communities for e-commerce growth
- NAT11269009 Develop paid traffic strategies for online sales
- NAT11269010 Develop plans to capitalise on emerging e-commerce opportunities
Career & PR pathway
Which careers in Business lead to skilled migration depends on the occupation, not the degree title. See the skilled occupation lists guide for which occupations are on each list, and the points calculator to check where you stand.
Admissions
Students must be at least 18 years of age and have successfully completed Australian Year 11 or an overseas qualification equivalent to Australian Year 11.
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